IKEA – IKEA Catalogue 2021
A handbook for a better everyday life at home
The 70th edition of the iconic IKEA catalogue (and the last one in history) was turned it into an inspirational handbook full of budget-friendly tips, hands-on ideas, new exciting products and familiar favourites. Instead of solely focusing on product benefits, we looked at solutions as a whole and offered handy tips (with the help of storytelling) on every page – showing our understanding of our customers’ needs and dreams.